Peter Gabriel's biggest hit in North America was the song "Sledgehammer" from his 1986 album "So". Part of the reason for the song's success was its wildly innovative animated music video, featuring stop-motion, live action rotoscoped, and clay animation. The clay animation was done by Nick Park and Aardman animation, now famous for its Wallace and Grommit films and California Raisins spots.
Peter Gabriel worked patiently with the animation team to create the video - it required holding poses and moving only very slightly at a time for hours on end. Apart from one brief sequence towards the very end of the video, everything is animated. The end result of the team's efforts was one of the most well-known animated music videos of all time.
Created only four years after the launch of MTV, this video is truly an old-school classic.
Artist: Peter Gabriel
Song: Sledgehammer
Animation: Original
December 29, 2008
Peter Gabriel - "Sledgehammer"
Labels:
music video,
official,
original animation,
original music,
pop
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